Advertising, BTL Communication, Corporate Branding, Design Guidelines, Design System, Packaging, POS Design, POS Materials, Rebranding, Video

 

 

Italian fashion and beachwear.

F**K, a very trendy fashion brand specialising in beachwear, wanted to reinforce its personality enhancing its coolness factor, to fight with new strengths against its international competitors.

A rebranding was essential to inject a stronger pride sensation for its customers. A sleek, dynamic and custom designed style was developed, creating a new F**K logo. A complete Design System was created to spread around the F**K new feeling, now ready to grow with a cool character of high-profile fashion brand. A specific and original camouflage design was developed, as fundamental part of the historical features of this brand.

In Maggipinto Agency we then extended the rebranding project to the complete communication toolset: brand guidelines, exhibition stand, trade communication, promotion, BTL and ADV, POS materials and POS interiors.

 

effek F**K beachwear rebranding brand logo pitscheider maggipinto

 

effek F**K rebranding brand brochure pitscheider maggipintoeffek F**K advertising campagna swimwear pitscheider maggipinto

effek F**K advertising campagna swimwear pitscheider maggipintoeffek f**k swimwear advertising pitscheider maggipinto

 effek F**K store shop POS interiors pitscheider maggipinto effek F**K products labelling pitscheider maggipinto effek F**K advertising campagna swimwear pitscheider maggipinto

effek F**K advertising campagna swimwear pitscheider maggipinto

Project developed for Maggipinto Agency

Related Projects
  • Bien Être restaurant
    Bien Être restaurant
    Branding Corporate Branding
  • NATUZZI
    NATUZZI
    Advertising B2B Communication Branding BTL Communication Corporate Branding Design Guidelines Design System POS Design POS Materials Video
  • Marchesi de’ Frescobaldi
    Marchesi de’ Frescobaldi
    BTL Communication Corporate Branding Design Guidelines Design System Rebranding
  • ANDRIANI
    ANDRIANI
    BTL Communication Corporate Branding Design Guidelines Design System Rebranding
Contact Me

I'm not around right now. But you can send me an email and I'll get back to you, asap.

Not readable? Change text. captcha txt
natuzzi furniture sofa communication maggipinto pitscheiderbien être restaurant branding seoul pitscheider maggipinto